• MicroStrategy is developing software applications and solutions powered by the Bitcoin Lightning Network to be released in 2023.
• The company plans to provide enterprises with tooling for the Bitcoin and Lightning ecosystem, including online content monetization, enterprise marketing, web paywalls, and internal corporate controls.
• MicroStrategy’s upcoming Bitcoin event will feature a “Lightning for corporations” agenda to explore and contribute to the ecosystem and drive greater adoption.

MicroStrategy, the business intelligence software firm, is looking to the future of Bitcoin and the Lightning Network. Executive Chairman Michael Saylor spoke about his company’s plans in a Twitter Spaces room on Wednesday, revealing that they are working on software applications and solutions powered by the Bitcoin Lightning Network to be released in 2023.

The company seeks to branch out of regular software applications and into Bitcoin, leveraging their existing knowledge to provide enterprises with tooling for the Bitcoin and Lightning ecosystem. This includes online content monetization, enterprise marketing, web paywalls, and internal corporate controls. Saylor noted that the goal is to make it possible for any enterprise to spin up Lightning infrastructure in an afternoon, and onboard thousands of employees or customers.

Saylor also mentioned that every chief marketing officer should be able to give away satoshis –– Bitcoin’s smaller denomination unit –– as incentive for customers to post reviews or give feedback. He stated that teams are working on it and they are looking to bring something out by next year, with something expected to be shown in the first quarter.

Finally, Saylor mentioned that MicroStrategy’s upcoming Bitcoin event will feature a “Lightning for corporations” agenda, which should dive deeper into the company’s plans for how it wants to explore and contribute to the ecosystem and drive greater adoption. This event will be an important milestone in MicroStrategy’s plans to become more deeply involved in the Bitcoin and Lightning Network ecosystems, and it will be interesting to see what the company has to offer.